Tag results for: Nike

Nike got its name of today in 1972 but was founded in 1964 as Blue Ribbon Sports in Beaverton, Oregon. Founders Bill Bowerman & Philip Knight first design was the Waffle Trainer & they have since then put out too many classic models to mention. These classic models and Nike’s smart sponsorship and marketing has made them the worlds largest footwear brand. The famous swoosh logo, which adorns nearly all of Nike’s shoes, is a sign of quality and design perfection.

fragment design x Nike Sock Dart SP “Oreo”

Through his pioneering fragment design label, Hiroshi Fujiwara led the Nike Sock Dart to an impressive revival in 2014, marking the 10-year anniversary of the groundbreaking silhouette. Following up on previous Dark Loden, Photo Blue and Black colorways, the collaborative model is set to launch in a new …

Nike Women Launches Online Instagram Shop

If you love sportswear as much as we do, you’ll know that Nike‘s social media game is always on point. Never one to disappoint, Nike Women recently took it to the next level by opening up an online Instagram store. Unlike lots of other companies that seek …

Nike Air Max Zero by Snarkitecture for KITH NYC

We’re less than a week away from the second annual Air Max Day now and New York-based streetwear retailer KITH has announced an exciting collaboration with Nike that will celebrate the release of the recently revealed Air Max Zero. They enlisted the help of art and design …

Former Nike Designers Issue Counter Lawsuit in Ongoing Legal Battle

Last year, Nike filed a $10 million lawsuit against three of their senior designers following their move over to adidas. Marc Dolce, Mark Miner, and Denis Dekovic have been accused of leaking sensitive material and disclosing future plans to adidas while still being employed by Nike. Refusing …

Nike Air Max Zero – The One Before the 1

There is a quote from Confucius that goes, “study the past, if you would divine the future”. While it may be just a tad presumptuous to think that he had the sneaker game in mind when he uttered those words, it’s certainly the case that more than 2500 years later, the Chinese philosopher’s words ring particularly true for the lifestyle running shoe market. The chase for authenticity and bringing the past to life is a major…

Nike Debuts the Free Viritous

Tomorrow marks the first official day of Spring 2015 and that means it’s time for everyone to update their wardrobes. To celebrate, Nike has introduced a brand new silhouette just for the ladies – the Nike Free Viritous. Taking a few cues from the popular Air Huarache, …

Freshness Curated: 10 Everyday Backpacks

After enjoying a long reign of popularity in the nineties, the backpack remained largely ignored for quite some time. As we all know, however, every fad comes full circle. After living under the shadow of messenger bags and totes, the backpack has made a mighty return and …

Nike Air Huarache NM “Scream Green”

Last year saw a huge comeback for the Nike Air Huarache. After becoming lost in time for a while, the 1991 classic Tinker Hatfield design made a grand return, eventually making onto NIKEiD. After showing us a few versions back in December, Nike Sportswear introduces the Huarache …

The World’s Largest Air Max Wall

Nike‘s celebration of the iconic Air Max continues to dominate this month leading into the second annual Air Max Day on March 26. Joining in on the festivities is Spanish sportswear retailer sivasdescalzo, who has put up the largest ever Air Max wall at their store in …