NIKEiD Air Jordan 2012 iD | Preview

With torrents of people heading for New York City’s downtown district to attend the NY Giants Super Bowl Champion ticker tape parade, a small legion of media and press made a detour to the unveiling of Air Jordan 2012. Aside from the much talked about design concepts and technical aspects that went into the 2012, the media event also debuted some of the early NIKEiD design samples of the shoe. In addition to the usual tumbled leather and patent leather options, the Air Jordan 2012 also includes suede, pebble leather, not to mention the wide range of color schemes and materials. Best of all, you need not to wait long to express your inner Picasso as Air Jordan 2012 iD goes online on Valentine’s Day, February 14th.

Release Date:
Air Jordan 2012 – February 25th, 2012 (Saturday)
Air Jordan 2012 iD – February 14th, 2012 (Tuesday)

by: | February 7, 2012
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NIKEiD Air Force 1 iD   Cement Pattern/Elephant Skin | Available Now

Cement, concrete, elephant… call it what you will but the affection it invokes are all the same. Just minutes ago, the Cement/Elephant Skin design option on Nike iD is finally available. Select from either Air Force 1 High iD and Air Force 1 Low iD, with the opportunity to appoint the iconic pattern as its upper. Furthermore, as hinted earlier, two additional colorways are also available. Aspiring sneaker designers and Air Force 1 aficionados can now select the original Neutral Grey/Dark Grey scheme plus Midnight Navy/Neutral Grey and Varsity Red/Neutral Grey. As with all limited design options, Nike iD will only permit 750 pairs of Air Force 1s. So act fast and purchase your design now.

by: | February 1, 2012
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NIKEiD Zoom KD IV iD | Available Now

This last day of the month might just be the busiest one so far for Nike‘s customization program, NIKEiD. A slew of product additions that started with Hyperenforce iD. Now its Kevin Durant‘s signature, the Nike Zoom KD IV iD’s turn. A vast range of design options, including the coveted Year of the Dragon pattern. In fact, there is enough selection that might make you pause for a bit, just like the first time you stepped into a candy store. But take our words for it, too much of a good thing is never a negative. Next on the docket, Nike Special Field Boots iD.

by: | January 31, 2012
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NIKEiD Air Force 1 – Cement Pattern/Elephant Skin Design Options | Samples

With just a day away, aspiring sneaker designers and Air Force 1 aficionados are all eagerly waiting to try their hands with the new Cement Pattern/Elephant Skin Design Options for NIKEiD Air Force 1. Since there will only be 750 pairs available for design, Nike created a sample run of both Air Force 1 High and Low so that folks will have a better idea before diving deep into their creations. Apparently, aside from the much publicized natural gum rubber outsole, there will be a translucent outsole option available as well.  Of course, other alterations can made such as interior lining colors, Swoosh, vamp, and more…  The Cement Pattern/Elephant Skin Design Options for NIKEiD will be available at Midnight sharp on February 1st.

Available Date: February 1st, 2012 (Wednesday) | Midnight EST

by: | January 30, 2012
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NIKEiD Air Force 1 – Cement Pattern/Elephant Skin Design Options | Available On February 1st

Its actually “cracked cement” instead of “elephant skin”, or is it just simply “cement”? While debate about its actual designation will continue on for the decades to come, one aspect all can agree upon is the enduring popularity of Nike‘s cement /elephant skin design pattern. In part, due to its overwhelming demand, another because of Air Force 1′s 30th anniversary this year, Nike iD will star to offer the icon applique as one of its design options. The first of limited design engagement to start at Midnight this Wednesday, February 1st. Log onto to NIKEiD‘s website for more details and continue after the click for a look at some early samples via The-Toe-Box

Release Date: February 1st, 2012 (Wednesday) | Midnight EST

*NOTE* just announced that only 750 pairs will be available for the Cement/Elephant pattern design option. Once they’re gone, they’re gone.

by: | January 30, 2012
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Lotus Amen/Evora | By Paul Snowden

Setting up shop in the third largest city in Germany means its going to be tough for a brand to differentiate themselves from the competition. That is, unless you’re as bold as creative agency Full Contact, who facilitated a cross-industry collaboration between sneaker retailer AMEN Store, Nike Sportswear, and artist Paul Snowden to showcase their new office in Munich, Germany complete with  a custom Lotus Evora sitting in their front window. Unlike most artist-car collaborations that remain in the virtual world, Full Contact’s is road-ready and, thanks to Snowden, its shell has evolved into a highspeed projection of AMEN’s logo simulating the effect of driving under a swarm of their signs along with red hot flames flying from the front fenders. In return, AMEN has re-tuned the Nike iD Lunar Glide+ 3 to match the clean lines of the car, with the main influence being on its red, black and white colorway. Lucky guests who attended Full Contact’s launch event in Munich received the only 25 pairs created, but you can still catch a glimpse at this unique collaboration after the jump.

by: | January 27, 2012
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NIKEiD Zoom KD IV   Year of the Dragon Design Options | Preview

There might not be a need for you to scour the other side of the world for the elusive Nike Zoom KD IV – Year of the Dragon. Officially unveiled today are the new Year of the Dragon design options for iD Zoom KD IV. In exact detail down to the spiraling creature along the heel counter and ripple-like cloud pattern on the ankle strap, the option will be one of the many to be available when Zoom KD IV becomes available on NIKEiD next Tuesday, January 31st.  So far, no official words on pricing or the limit of its availability.

Availability Date: January 31st, 2012 (Tuesday)

by: | January 24, 2012
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NIKEiD Cortez

It’s always a treat when rolls out another classic silhouette to add to the range of customizable sneakers available. The latest addition is the Nike Cortez, one of the OG Bill Bowerman designed runners that speaks to a much simpler time, before Lunar foam and Air Max bubbles. You can go with the timeless nylon and suede look or mix in some leather for a more contemporary feel, as always with NIKEiD the options are limitless. The Cortez also gets a little bonus in the iD process, you can switch out the tongue tag logo for a flag of your choice from up to sixteen countries. Follow us after the jump to get a look at some completed samples from Nike Harajuku and then hit up NIKEiD to whip up a pair for yourself.

by: | January 17, 2012
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NIKEiD Air Force 1 Ballistics Design Options

If you’ve been busily customizing your own Nike Air Force 1 Premium on NIKEiD since the ball dropped on a new year, you’ve probably noticed that this month’s special materials, ballistic rubberized leather and mesh, give you the opportunity to construct a truly rare sneaker. Essentially the most durable synthetic leather known to man, ballastic rubber is no secret to those serving in the police or armed services as it is common in their vests and helmets. But this latest option from allows you to pair either black or iguana ballistic leather overlays with a tight criss-crossing ballistics mesh inlay with your own sidewall, collar height, outsole and hang tag.

Take a look at two of the over 750 new unique combinations that have been added to the thousands already available on NIKEiD after the jump.

by: | January 2, 2012
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NIKEiD Kobe VII System   Samples

Sometimes having too many options when it comes to ankle cuff height, cushioning, colorway and outsole type can be a bit overwhelming as you’re designing your own Nike Zoom Kobe VII System, which is why has come to the rescue by offering a bunch of samples to get your creative juices flowing. The samples demonstrate the flexibility of the Kobe VII System where you can customize everything from the color of your Swoosh, choose two different lace colors and even your own heel ID. Divided into 9 distinct stages, beginning with either the lightweight Attack Fast cushioning system or the long-term comfort of the Attack Strong, you will be able to express your own unique style and meet the specific needs of your game.

Check out the samples after the jump and head over to the Nike Store once you see something that inspires you.

by: | December 25, 2011
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NIKEiD   December Limited Materials for Air Force 1

NIKEiD is offering a limited edition materials that is available for December. To give you an idea on how limited these materials are, there is only going to be 750 pairs available worldwide. The three limited colorways in discussion are the Iguana, Bronze and Pecan, all made from premium boot leather. To make these materials more exclusive, these leathers will only be available for customization on NIKEiD Air Force 1 Low Premium iD and Air Force 1 Low Premium iD. NIKEiD Studio Harajuku will be taking orders of these sample Air Force 1 sneakers as well which can be seen here in Bronze/Pecan on the Low cut and Iguana on the High top.

by: | December 15, 2011
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NIKEiD Kobe VII System | Preview

In anticipation of the Kobe VII System’s December 22nd launch on NIKEiD, Nike is offering a sneak preview of the options through the NIKEiD Facebook page. They include cuff height (mid for more support, low for increased agility) which appears to be interchangeable with the midsole cushioning  system (“Attack Fast” with Nike Zoom Air in the forefoot and heel, or “Attack Strong” featuring Cushlon technology), along with customizable colors for the base, Swoosh, heel, laces and outsole. Color options are fairly standard, and feature the requisite purple and gold for Laker fans. Click through for sample looks, then head over to ’s Facebook page to get started on your own designs.

by: | December 13, 2011
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