Nike Sportswear – iD ROYALE Competition
To coincide with the ongoing March Madness, Nike Sportswear will unfurl its “bracket” this weekend for another round of iD ROYALE. Open enrollment to start this Sunday, March 13th, from Noon to 7 PM at both its 21 Mercer Street and NikeTown New York locations. Aspired designers will put their best talents forward and virtually create … READ MORE
NIKEiD Air Max 1 – Spring 2011 Design Options & Materials
Tired of looking for that perfect kicks to match spring wardrobe? With already a range of availability from Air Max 2011+ to the all-time popular Air Max 90 as customization base, the mixologists at Nike iD are happy to unveil their next options for the classic Nike Air Max 1. Along with the much sought after … READ MORE
NIKEiD – Introduction To Zoom Kobe VI iD Animation | Video
The scales on a snake’s skin speaks volume on its deadly nature, a point of emphasis on this animated introduction to Zoom Kobe VI iD, one of the new options on the NIKEiD program. Directed by Denton-Cardew Design (D-CD) and formulated by Rockhoney Studio, most viewers would cringe first at the sight of the slithering reptilian, … READ MORE
NIKEiD – Nike Air Force 1 Low + High | New Design Options
Perhaps the next best thing to sliced bread. NIKEiD is introducing whole new sets of design options for the new year. That means new materials for both Nike Sportswear Air Force 1 Low and High, such as genuine suede to full-grain leather, along with colorways and patterns. If these options looked familiar to those fortunate enough … READ MORE
NIKEiD – Iz Mateo Talks About The Nike Zoom Kobe VI iD | Video
With an almost unlimited design elements at your disposable, one unexpected side effect begin to appear – an apprehension to actually pen down what you have in mind during a NIKEiD customization session. To get over that intimidation factor, NIKEiD and Nike Sportswear created a short video with Iz Mateo. A customization specialist, Mateo’s been with … READ MORE
NIKEiD – Nike Aire Force 1 Low + High | Design Option
Sometimes, suffering from insomniac isn’t so bad after all. Introducing for the first time design options for the coveted Nike Air Force 1 on the label’s NIKEiD customization program. Announced just a few hours ago, Nike is offering its Air Force 1, in both Low and High variants, on NIKEiD for the very first time. Options … READ MORE
NIKEiD Color Swag | Video
Perhaps this the way “sneaker battles” will play out in the distant future? Faced with a wall of blank Nike sneakers, 2 dancers strode their talents on the nearby dance floor while “colored” virtually each sneakers with their moves. Think of it as a futuristic Connect-4 with sneakers. NIKEiD Color Swag by Steven Butler with choreographers … READ MORE
Nike Harajuku – NIKEiD – AW77 iD Full-Zip Hoodie
The latest item made available for customization at the Nike Studio Harajuku is this AW77 hoodie. Based on the “Ekiden” hoodie (named for the famous The Tokyo-Hakone collegiate relay marathon), the piece packs in both customizable style and running-specific functionality – like a hidden zip pocket in the hem, and a system for threading headphones through … READ MORE
Nike Harajuku – NIKEiD – Air Force 1 Low + High | Preview
Nike Harajuku in Tokyo has just previewed some new options on the Nike iD Air Force 1 in both Low and High cut silhouettes. The Air Force 1 sneaker became available in a Premium execution at Nike Harajuku last month and now there are a variety of new options that can be applied to the iconic … READ MORE
Nike Zoom Kobe VI – Officially Unveiled
Clocked at an average speed of 11 mph, its stealthy (and often deadly) strikes make the Black Mamba one of the most feared predators on Earth. It is also a source of veneration for Kobe Bryant when he took on his alter ego persona. Drawing cues from both predators, Nike unveiled the newest addition to Bryant’s … READ MORE
