STPL x Oakley – History of Oakley by Staple Design | Eyeshield + Radar Sunglasses
If you’re an avid reader of his former blog “To Darrin Hudson…“, you know designer/market maker Jeff Staple traveled the globe in search of the newest, the best, or simply for inspiration. So when a few inconspicuous photos of Oakley‘s fortress-like headquarter appeared last year, we knew … READ MORE
Oakley x STPL – A History of Oakley by Staple Design
Today, the mention of Oakley quickly evokes images of snow googles, Frogskins, and everything else related to the great outdoors will come rushing into the mind bit by bit. Most would not have remembered that three-and-a-half decades ago, Oakley started off with bicycle handle bar grips. Sure, … READ MORE
Freshness Week In Review: 5/31/2010 – 6/4/2010
For the Lakers fans, this is possibly the greatest start to the weekend ever, as the Lakers have successfully embarked on the Los Angeles revenge against their long-time arch-rival, the Boston Celtics. And to put a few cherries on top of what tastes like the championship title … READ MORE
Oakley BMP-1 Infantry Fighting Vehicle | The Ride
Instead as another military relic from the Cold War era, Oakley’s BMP-1 Infantry Fighting Vehicle is very much a functional monstrosity. How it came to the ownership of Oakley reads like a chapter from Charlie Wilson’s War, the non-fictional account of how a US Congressman came to … READ MORE
Oakley – BMP-1 Infantry Fighting Vehicle | The Facts
A brisk uphill drive to Oakley‘s global headquarter in Foothill Ranch, California, just at the bend of the road, you will notice, unmistakably, a tank. To be more precise, a Soviet-design, Czech-made BMP-1 infantry fighting vehicle. Primitive by today’s standard, when the Boyevaya Mashina Pekhoty, or BMP-1, … READ MORE
“Love & Guts: Eyes Wide Open” Exhibition
Talents are hard to come by, and sadly, some of them often expire way too soon for our liking, create an irrevocable void in the world and our lives. While Love & Guts is essentially an art show, it is more so a homage to skateboarding legends … READ MORE
Freshness Week In Review: 5/24/2010 – 5/28/2010
This is the week of releases and friendships and everything fun in between. Some of the most notable summer collaborations will finally be hitting racks, serving as the summer blockbusters in the industry; for some other labels, taking things outside into the sun (or sometimes back in … READ MORE
OriginalFake x Lance Armstrong x Oakley – Limited Edition Frogskin Sunglasses
OriginalFake continues to celebrate it’s 4th Anniversary with the release of a new pair of limited edition collaboration Frogskin Sunglasses with Oakley and Lance Armstrong. Having already collaborated on a pair of Frogskin sunglasses a couple of years ago, OriginalFake and Oakley brought Lance Armstrong into the … READ MORE
Oakley High Functon Line “Ultimate Gimmic” – honeyee Feature
honeyee has put together a comprehensive feature on the new Oakley High Function Line of products. The feature includes a detailed look at many of the pieces from the highly functional apparel collection from Oakley. Currently the Oakley High Function line is only available at select Oakley … READ MORE
Oakley High Function Line
Trends may come and go, but functionality is forever. Oakley understands the importance and timelessness of functionality transcending fashion trends, and has launched its new High Function Line (which, as its namesake suggests, is geared towards function with a laser-like focus). The design of the collection remains … READ MORE
