Nike Festival of Sport – 5 Mintues with Nike SB Riders
With Nike Festival of Sports‘ whirlwind of activities, skate demonstrations, and festivities, finally drew to a close Sunday night. The opportunity came to compile the brief conversations we had with all 4 Nike SB Team Riders. We started with none other than Paul Rodriguez and his impression of … READ MORE
Nike Festival of Sport – Closing Ceremony
Produced by: Dan Hwang Written by: Poe In dramatic fashion, the 3 MCs on stage brought out each athletes in attendance through the sea of gathered spectators last evening as the first ever Nike Festival of Sports concluded. The 4-day long event, filled with activities in basketball, … READ MORE
Nike Festival of Sport Opening Ceremony
Produced by: Dan Hwang Written by: Poe Months of planning, weeks of coordination, and days of rehearsals all led to these few hours. Management, employees, volunteers, and security personnel all fixated at the monitoring station behind the grand stage made for this very moment, the statement of … READ MORE
Nike Festival of Sport – Nike SB Skate Demo
Produced by: Dan Hwang Written by: Poe One thing you immediately notice at Nike Festival of Sports , currently ongoing in Shanghai, China, is the amount of equipments on site, the amount of sporting gears that are stacked, grouped, arranged, even corralled, around almost every corner. While … READ MORE
Nike SB Chosen | Behind the Scenes
Nike keeps it moving in their Chosen campaign, this time bringing you a behind the scenes look at the skateboarding sessions from the Chosen video, featuring the some of biggest names from Nike SB. Here Omar Salazar, Paul Rodriguez, and Theotis Beasley discuss their experiences skating the … READ MORE
Nike SB – Chosen | Trailer Video
As individuals, each of their talents surmount most of the competitions out there. As a collective however, they are transforming the “landscape” of their sports. In the skateboarding category for Nike‘s upcoming Chosen campaign, Paul Rodriguez, Theotis Beasley and Omar Salazar, all team riders for Nike Skateboarding, … READ MORE
Freshness Week in Review: 1/23/2011 – 1/30/2011
The last week of January was dominated by shoes and cars; let’s jump right into it: Jordan Brand released the Jordan 2011 this week, which even non-sneaker heads can’t help but notice. The new Jordan was released with all the expected fanfare, including a bevy of limited … READ MORE
Nike SB January 2011 Sneakers Release
The year has yet to end and already Nike SB is pushing out a whole slew of goodies to help you kick off 2011. It is only natural to start with the new kid on the block, the V-Rod, a simple expression of performance in vulcanized outsole … READ MORE
Nike SB Zoom Omar Salazar – Night Fall-Black-Varsity Crimson | Available
Another Omar Salazar colorway is out for the Fall. Salazar is a bit of a dark horse at Nike SB, and his shoe has been a surprising success against the backdrop of two other notable signature lines from Nike: the casually cool Stefan Janoski, and the various … READ MORE
Nike SB Zoom Omar Salazar Night Fall | Preview
With the interest around vampires and other creatures of the night, it isn’t surprising that designers at Nike SB and team rider Omar Salazar become susceptible to the trend. In rich grey-blue, bright red accents and Flywire overlays, the new colorway, billed as Night Fall, is the … READ MORE


