PHENOMENON – Fall/Winter 2013 Collection Lookbook
When news of the bankruptcy of PHENOMENON‘s parent company hit the internet, there was confusion about the status of the Japanese brand. However, it became clear that it was merely a hiccup in the process of moving forward with a new corporate structure. Evidence of this is … READ MORE
PHENOMENON – Paisley Tank Top
Squeezed inside the Spring 2013 releases, PHENOMENON dropped some silhouettes that reference its streetwear roots. Combining the best of both worlds, these Paisley Tank Tops can be dressed down or dressed up, depending on the occasion. Sewn on the bottom half of the piece is the intricately … READ MORE
PHENOMENON – Mix Camo Short Sleeve Shirt
Walk down any major street and you’ll notice a common trend: practically everyone is layering. While they may be separated by large bodies of water, what a gentleman in London and one in New York is doing is not that different. But we can feel pretty safe … READ MORE
PHENOMENON – Paisley Blouson
Elaborate patterns and fabric choice has become a signature style of Japanese menswear brand, PHENOMENON. Founder and designer, Takeshi Osumi, dabbled in paisley patterns once again this season, laying out the classic graphics on several key pieces. One of the items to receive the paisley treatment is … READ MORE
PHENOMENON x c.e – T-Shirts
Although Japanese brands PHENOMENON and c.e don’t hide the fact that they are strongly influenced by American and Western cultures, c.e designer and co-founder SK8THING maintains an open mind when it comes to creating graphics. The latest t-shirt design from the highly acclaimed designer references the company’s … READ MORE
MCM by PHENOMENON – Fall/Winter 2012 Collection
Multi-tasking is no easy feat, yet fashion designer, Takeshi Osumi, pulls it off without any dramas. He currently designs for his own labels, PHENOMENON and MR. GENTLEMAN, as well as MCM by PHENOMENON, a capsule collection for the German luxury brand, MCM. Osumi is pushing the envelope … READ MORE
PHENOMENON – Spring/Summer 2013 Collection | Runway Show
The Mercedes-Benz Fashion Week Tokyo took off to a good start with Tokyo’s leading designers showing off their latest garments on the runway. Highlighting the second day’s shows was the Spring/Summer 2013 Collection from PHENOMENON. Reverting to his roots, the rapper-turned-fashion designer Takeshi Osumi took inspiration from … READ MORE
The Rolling Stones 50th Anniversary Collection
Today marks the 50th anniversary of the Rolling Stones‘ first-ever gig at the Marquee Jazz Club in London and, although the band is a lot wrinklier now than they were when they played together that night, their trademark attitude, party mentality, and pension for touring the hottest … READ MORE
PHENOMENON x PORTER – Backpack
Founder and designer Takeshi Osumi still manages to tread the fine line between streetwear and fashion with his brand, PHENOMENON. They have collaborated with PORTER on several items this season; however, these backpacks show a different face of the progressive label. From glen check to neon colors, … READ MORE
ISETAN x UNDERCOVER x mastermind JAPAN x White Mountaineering x PHENOMENON – Tokyo Summer Madness Collection
As we enter the summer season, Isetan has initiated the Tokyo Summer Madness Collection, which reflects on traditional Japanese garments. The kimono may be familiar in the West as the traditional garment worn by the Japanese, however its complexity and layering makes it difficult to wear everyday, … READ MORE
