Tag results for: PHENOMENON

Backpack with pouch

MCM by PHENOMEMON – Capsule Collection

With a large following in Japan and successful runway shows under their belt, PHENOMENON is making moves into the luxury goods market this season. The latest collaboration comes as no surprise as PHENOMENON founder/designer Takeshi Osumi doesn’t hide his love for the German luxury brand MCM. The … READ MORE


Japan Fashion Week – Interview with Takeshi Osumi of PHENOMENON

Takeshi Osumi, also known for his Hip-Hop identity Big-O, is the creative mind behind men’s fashion label PHENOMENON and a partner in the streetwear brand SWAGGER. From PHENOMENON’s launch in 2004, it has grown to be a driving force within the street/fashion scene in Tokyo. And just … READ MORE

Shibari MA-1 Black

PHENOMENON – Shibari (Japanese Bondage) MA-1

PHENOMENON is turning up the heat with this unusual Shibari MA-1 jacket. Whether you are into bondage or not, this jacket will definitely get the heads turning for a second look. An ordinary MA-1 jacket is used as a base with the thick ropes stitched onto it … READ MORE

Gradation Coat Black

PHENOMENON November 2010 | New Releases

What started out as a way to self expression beyond the street culture, rapper and designer Big-O, other wise known for his real name Takeshi Osumi, is attacking the convention as we know it. New releases from PHENOMENON for November consist of another experimental pieces that hint … READ MORE


Japan Fashion Week Tokyo – PHENOMENON Spring/Summer 2011 Collection | Live Streaming

As resilient as it tried to be, Japan’s economy is still shrinking at an alarming rate. With diversion on this massive scale, most apparel labels have already put creativity and innovation on the back burner. Instead, playing safe is the common discernment. And in place now of … READ MORE


PHENOMENON x Regal Shoes – Wing Tips

After the success of its BAPE collaboration, the 100+ years old Regal Shoes tapped another street fashion pioneer, PHENOMENON, in creating a pair of rockabilly favorites, the Wing Tips. In a contrast black/white or tonal black set up, the PHENOMENON x REGAL SHOES – Wing Tips have … READ MORE

Duster Tank Top Black

PHENOMENON – August 2010 | New Releases

PHENOMENON gears up for the cooler season with new releases from its Fall/Winter 2010 collection. The Tweed Shell Jacket is a modern take on classic material and style. On the bottom of the jacket is a single breasted blazer design while on the top half features a … READ MORE

Stadium Jacket

PHENOMENON – Stadium Jacket

Stadium jacket, or better known in US as varsity jacket, is a staple item in most of our wardrobes. PHENOMENON has taken the spirit of the stadium jacket and given it a slight twist to alter it visually. The all black jacket uses a mix of real … READ MORE

Cotton Canvas Sneaker Black

PHENOMENON – Fall/Winter 2010 Collection

As each season passes PHENOMENON delves deeper in the gap between fashion and street wear and this season is no different. The latest Fall/Winter 2010 collection is a strong collection that once again takes inspiration from the street lifestyle but rearranged in a high end style. One … READ MORE