Phil Knight On How He Became A Believer in Advertising
Following his recent induction into the Advertising Hall of Fame, Phil Knight, Nike founder and chairman emeritus, sat down with Advertising Age to discuss the story of Nike’s success, and how it’s inextricably entwined with its brilliant advertising campaigns. Knight dispels the oft-told myth that he was … READ MORE
Nike Co-Founder Philip Knight Inducted To Naismith Memorial Basketball Hall of Fame
Nicknamed “Hoop Hall”, Naismith Memorial Basketball Hall of Fame hosted its annual celebration last Friday to honor this year’s new inductees to the basketball shrine. Along side Indiana Pacers’ Reggie Miller and Don Nelson, the winningest coach in NBA history, was Philip H. Knight, co-founder and chairman … READ MORE
ParaNorman x Nike Air Foamposite One
From the creator of the 2009 film Coraline comes the next chapter in 3D stop-motion animation, ParaNorman. Produced by LAIKA, an animation house founded by Nike‘s co-founder Phil Knight, and distributed by Focus Features, ParaNorman tells the story of Norman Badcock, a boy with the uncanny talent … READ MORE
RE-Fresh: Nike Cortez (1985)
Produced by: Dan Hwang Written by: Jesse Carr Our next segment for the RE-Fresh project looks at what may be Nike’s most iconic running silhouette—the Cortez. The Cortez, in short, launched the Nike brand. Some sources have the origin of the Cortez reaching back as far as … READ MORE
R.I.P. – Geoff Hollister 1946 – 2012 | Nike Employee #3 + Father of Windrunner Jacket & Aqua Sock
Often called “Nike’s Employee #3″, Geoff Hollister passed away yesterday, just three days after his 66th birthday, after a long battle with cancer. The Oregon native was born on February 3rd, 1946 and was an Oregonian in every sense of the term. After graduating from South Eugene … READ MORE
RE-Fresh: Nike Air Raid 2 (1993)
Produced by: Dan Hwang Written by: Jesse Carr Nike and Spike Lee have a longstanding partnership that most associate with Lee’s portrayal of Mars Blackmon, the loud-mouthed hype-man with fat frames and a Brooklyn-printed biker cap in the Air Jordan commercials. Decades later, Lee continues to be … READ MORE
University of Oregon – Training Facility | Detailed Look
Autzen Stadium, home of the University of Oregon Ducks football team, has seen the team rise to be the most successful football program in the Pac-12 over the last 10 years. As part of a grand vision and commitment to have their athletics facilities at equal standing, … READ MORE
Nike Better World – History featuring Phil Knight
Even a corporate giant such as Nike started out as a small company and its heritage and history is something of a backbone to the athletic brand. As they grew larger and widened their networks and supply chain, so too did their responsibilities and possibilities. But don’t … READ MORE
Happy Birthday! Nike Swoosh!
A simple check mark established itself as a timeless symbol on this Saturday some 40 years ago. With all the submissions in place, the U.S. Patent and Trademark Office recognized the Nike Swoosh logo on June 18th, 1971. But what became the designer of this icon, who … READ MORE


