Diamond Supply Co. Fall 2011 Footwear Collection
It’s hard to believe Diamond Supply Co. started out as a manufacturer of skateboarding hardware. With the help of some high-profile collaborations, the brand is now a bona fide streetwear force, with a full range of apparel and accessories, and now a nascent footwear line. For Fall … READ MORE
Primitive – Fall 2011 Collection Lookbook | With Nate Principato
With Primitive team rider Nate Principato as the headliner, Paul Rodriguez’s storefront Primitive just showcased some of the goods available for Fall 2011. While So-Cal weather hardly dips below zero, the collection still features a slew of heavy weight cotton sweats and hoodies for you to fend … READ MORE
Nike SB Dunk Low – Space Jam | Detailed Look
Prep those lounge chairs and sleeping bags for this Saturday as Nike Skateboarding launches the coveted Nike SB Dunk Low – Space Jam. In the same exact make-up as the storied Air Jordan XI, down to the icy translucent outsole, the Space Jam Dunk been voted as … READ MORE
Primitive x Nike SB P-Rod Cali 2.5 – Primitive Berlin Exclusive Edition
Plenty of exclusive editions will be in place this week as the city of Berlin play host to a extensive list of fashion events. Students of high fashion will appreciate Mercedes-Benz Fashion Week – Berlin. The first ever Capsule Show Berlin will serve as a playground for … READ MORE
Air Jordan V (5) Retro – Independence Day | Release Reminder + Store List
It is so often recited, we memorized it by heart. One pillar that set history in motion and set the founding of United States was the notion that “…all men are created equal…” Unfortunately, the same cannot be said of sneakers. There are those which use as … READ MORE
Air Jordan VII (7) Retro – Cardinal | Release Reminder + Store List
Hard to believe but the last time His Airness wore this very same colorway of Air Jordan VII (7) was about 20 years ago. And if you missed the opportunity the last time Jordan Brand made it available back in 2006, tomorrow you will have your chance … READ MORE
Brooklyn Projects x Nike SB Dunk High Premium Reign In Blood | Available Now
Slayer Rules! The raising following of Thrash Metal during the 1980s formed an unlikely bond between the band Slayer, musical maven Rick Rubin, and the then upstart label Def Jam Records. While it remained till these days as the only “metal gig” to sign on with Def … READ MORE
Air Jordan VII (7) Year Of The Rabbit | Release Reminder + Store List
The symbolic nature of the red/gold colorways, the ancient Chinese proverbs of “higher heights” and “good fortune”, the emblematic similarities between this year and 1963, the year of Michael Jordan‘s birth and the Year of the Rabbit on the Chinese Zodiac… with all these information (and more) … READ MORE
Primitive – Spring 2011 “Beyond The Blvd” | Video
“At its core, what is your brand/store/design about?” an often asked question and one that never gets a simple answer. Rather than verbalize their response or communicate in writing, Encino-base Primitive decided to document their answer in video form. Aptly titled “Beyond The Blvd”, the film … READ MORE
Nike SB Zoom Stefan Janoski White Gum | Available Now
Needless to say that much of the attention been focus on newly inducted Stefan Janoski Mid to Nike Skateboarding‘s product portfolio, there is a probability that many missed this, a white edition of the Nike SB Zoom Stefan Janoski. In tonal colorways of off-white suede embroidered with … READ MORE
