Tag results for: Puma

PUMA x ICNY Faas 100 “Heartbreaker” – Campaign Film

We gave you a preview of the PUMA x ICNY Faas 100 “Heartbreaker” yesterday and today, we bring you a short campaign film that shows the sneaker in action. Shot in the streets of Brooklyn, New York, the video features an athlete getting ready for an early …

PUMA x ICNY Faas 100 “Heartbreaker” | Preview

Alternative sportswear brand ICNY first came about in 2012 after designer Mike Cherman was hit by a car while riding his bike. He aimed to create stylish yet functional clothing that provided safety by increasing visibility so he utilized reflective materials on key areas of his apparel …

BWGH x PUMA Spring/Summer 2015 Footwear Collection

Originally previewed in their Spring/Summer 2015 lookbook, BWGH and PUMA are on the cusp of launching their footwear collaboration in stores. The trio of styles are drawn from PUMA’s Trinomic line, centering around an R698 silhouette that’s built with a premium combination of nylon mesh, nubuck and leather. …

PUMA “Primary” Pack

Under its Fast Track program, PUMA is set to launch the first installment of the Primary Pack, featuring classic running silhouettes re-imagined in the basic building blocks of the color spectrum. The introductory offering will showcase the XS850 and Blaze of Glory, each born in the ’90s …

Puma NYC Collection – Spring 2015

Later this spring Puma is set to release a New York City and Brooklyn inspired collection of kicks. The XT2 and R698, two of Puma’s classic runners that have seen retro success in the last few years, are presented in an all over newspaper print along with black …

PUMA Disc Blaze “Reflective”

This season finds PUMA‘s classic Disc Blaze silhouette receiving a simple yet dramatic reworking, with 3M reflective elements applied throughout the leather elements and molded cage of the upper. The shoe sits on a tonal midsole similarly treated with a reflective finish, though in a unique splatter design. Silver and grey …

PUMA x BWGH – Spring/Summer 2015 Collection

PUMA and Brooklyn We Go Hard are set to launch the latest installment of their ongoing joint venture, featuring a 360-degree concept — encompassing sneakers, apparel and accessories — that fuses together new color palettes and unexpected fabrics for Spring/Summer 2015. Thematically, BWGH founders David Obadia and Nelson Hassan continue to take inspiration …

PUMA Court Star Velcro “Whisper White”

Originally released in the ’80s, the PUMA Court Star was heralded for its clean, simple design, one that’s as relevant today as it was during its tennis-specific heyday. And now the low-profile silhouette is given an extreme makeover while keeping its DNA intact, with the laces swapped …

PUMA – Made in Italy “Handcrafted” Pack

Premium quality is at the heart of this upcoming collection from PUMA, the Made in Italy “Handcrafted” pack, featuring the retro Becker silhouette and a new model, the low-top Star. Both carry uppers built with the finest nubuck or leather materials, dressed in tonal fashion for a …