Red Bull Music Academy New York City – An Inside Look
We got a sneak preview of the facilities at the Red Bull Music Academy in New York City during the recent lecture session with hip hop legend, Rakim. This traveling academy moves from one major city to another, year after year, presenting opportunities for musicians to interact and … READ MORE
Red Bull – “Ride + Style 2013″ Event Recap | Video
Top urban riders and fixed gear freestyle riders from around the world converged in San Francisco for the third Ride + Style event by Red Bull. While we saw a brief recap of the spectacle by local videogapher, Ronnie Garcia, here is the official wrap up by … READ MORE
Red Bull Music Academy – “Lecture: Rakim” | Video
William Michael Griffin Jr., better known by his stage name, Rakim, is an incredible lyricist with a legendary status in hip hop. His songs and flow became a game-changer for the entire rap culture, influencing countless MCs to follow his style. Red Bull Music Academy recently sat … READ MORE
Red Bull – Ride + Style 2013 Highlights By Ronnie Garcia | Video
Those who attended the third installment of Red Bull Ride + Style in San Francisco last weekend was treated by best fixed gear racing and freestyle competition thus far. Each year, the crowds spawn into Justin Herman Plaza, eager to witness intense competition on the innovative race … READ MORE
Red Bull – “Ride + Style 2013″ Teaser | Video
In their third year hosting the Ride + Style, Red Bull promises to make the 2013 event bigger and better than the previous years. To begin with, Red Bull commissioned renowned artists to cover the ramps and boxes with visually stunning paintings, courtesy of RISK, Sam Flores, … READ MORE
Red Bull: Ride + Style 3 Course Testing By Colby Elrick | Video
Cobly Elrick is definitely the go-to person when it comes to capturing fixed gear films. Having completed high profile projects – such as MACAFRAMA, SKYLMT, and many others – Red Bull reached out to the Sacramento-native to put together a short teaser for the upcoming Red Bull … READ MORE
Red Bull Flow – BMX + Skateboarding Trick Video Sharing App
Red Bull has always used unconventional marketing strategies to reach out to its core audience. In the past, their promotional activities were limited to the sponsorship of events and individuals who comprised their target market. Now, the energy drink company is unveiling their latest venture, Red Bull … READ MORE
Red Bull x LEXDRAY – DJ Backpack
A keen student on functional aesthetics, designer Alex Drayer measured everything a globetrotting disc jockey would carry during the development process of his newest accessory. He even gone so far as to consult our mutual friend, DJ Clark Kent, and DJ Young Guru, Jay-Z’s own sound engineer, … READ MORE
Red Bulletin All Access – “Jeff Staple: The Confessional” | Video
Jeff Staple is a key figure who has made a great contribution to our niche scene that is street culture. In this installment of Red Bulletin All Access, Michael Farber conducts a very insightful interview with Jeff. For those who may have read or seen his past … READ MORE
YouTube Rewind 2012 – Top 10 Most Viewed Videos of the Year
YouTube averaged an astounding 4 billion views per month during 2012, and its YouTube Rewind for 2012 lists the top ten videos that contributed to those numbers. According to the site, viewers “participated in conversations at a global scale, uploading videos to share ideas on everything from … READ MORE
