FRUITION x Nike Sportswear – RTW Collection
Las Vegas boutique Fruition ”warp speeds” women’s Nike Sportswear through its distinctive prism, creating the Ready to Win collection featuring new silhouettes with exaggerated proportions. Standouts from the collection include a Denim Leather Moto Jacket with denim body and black leather sleeves; Heather Tri-Blocked Tank in heathered grey … READ MORE
UNKNWN – Interview with Chris Julian | Video
“…more than anything, UNKNWN is a modern educational platform…” Just ahead of its highly anticipated opening, netizens get the opportunity to see (and hear) the story behind UNKNWN courtesy of Creative Control. A retail effort by Samantha Jo Alonso, Chris Julian, both of FRUITION Las Vegas fame, … READ MORE
UNDFTD – Mission I’m-Possible | San Francisco
This coming Sunday Nike will host their Women’s Marathon in San Francisco. Coinciding with the marathon is the Mission I’m-Possible/Nike Sportswear Run the Runway event organized by Samantha Jo Alonso in conjunction with Undefeated SF. Alonso and her Runway Crew will be taking on the 26.2 mile … READ MORE


