STPL x Oakley History of Oakley by Staple Design | Holbrook + Frogskin Sunglasses
Something new and something old, the 3rd installment from The History of Oakley, a collaborative initiative by Oakley and Staple Design, highlights the past and present of the performance optic label with 2 additions – Holbrook and Frogskin. First up, the Oakley Holbrook. Though the silhouette maybe … READ MORE
STPL – Summer 2010 T-Shirts
There are many ways to call money and Staple puts a focus on economics this Summer season. In the usual Staple way, design is the key to the graphic t-shirts that all take a different view on the economics of this world. Highlights include Monopoly inspired ‘Game … READ MORE
Interisland Terminal x Staple Design – Reed Space Honolulu (HNL) Pop-Up Store
A positive social contagion just arrived on the big island of Hawaii!!! But there is no need be alarmed, we emphasized on the phrase “positive”. Introducing Reed Space Honolulu (HNL), a pop-up retail concept brought to you by entrepreneur Jeff Staple, the Staple Design family, and Hawaii’s … READ MORE
Staple BP Pigeon T-Shirt
The BP oil spill in the gulf may be contained for now, but it doesn’t detract from the fact that many innocent parties including workers, fisherman and also marine life have been deeply affected by the largest oil spill in US history. To promote a good cause … READ MORE
Capsule Show 2010 – Staple Design – Spring 2011
Taped seams, crafted silhouettes, and hinted themes, Jeff Staple’s Staple Design collection is never the one to disappoint. For Spring 2011, it’s vibrant graphics, polka-dots, checks and plaids, but always with a surreptitious theme. And of course, the iconic pigeon is back again in caps and tees. … READ MORE
Freshness Week In Review: 7/12/2010 – 7/16/2010
Perhaps one of the biggest causes of celebration this week comes from the hopeful news of BP containing the ridiculous oil spill. Since Thursday, when new caps on the valves are closed, there has been no report of oil leaking into the Gulf anymore. Finally, an epic … READ MORE
Staple Design x Oakley 35th Anniversary The History of Oakley by Staple Design | Event Recap
When Reed Space proprietor, Jeff Staple, turned to us last evening and asked, “Do you think we’ve brought the essence of what Oakley is about to Reed Space tonight?” We were at a lost. Then again, knowing the perfectionists Jeff and Team Oakley are, we shouldn’t have. … READ MORE
STPL x Oakley – History of Oakley by Staple Design | Eyeshield + Radar Sunglasses
If you’re an avid reader of his former blog “To Darrin Hudson…“, you know designer/market maker Jeff Staple traveled the globe in search of the newest, the best, or simply for inspiration. So when a few inconspicuous photos of Oakley‘s fortress-like headquarter appeared last year, we knew … READ MORE
Oakley x STPL – A History of Oakley by Staple Design
Today, the mention of Oakley quickly evokes images of snow googles, Frogskins, and everything else related to the great outdoors will come rushing into the mind bit by bit. Most would not have remembered that three-and-a-half decades ago, Oakley started off with bicycle handle bar grips. Sure, … READ MORE
Reed Space New York City Bike Month Special Sale | GreenNYC Birdie Visit
A green, feathery special guest made his way to Reed Space on Friday afternoon to help kicked off the New York City Bike Month Special Sale the GreenNYC Birdie. Always prompt in any occasion, the smartly dressed gentleman (of the avian kind), wore a specially designed bike … READ MORE


