Freshness Excursion: Johannesburg, South Africa
Late in September 2012, Freshness was invited to South Africa to partake in the annual STR.CRD festival, which celebrates urban culture through activities in the areas of fashion, music, sneakers, graffiti, skate and dance (you can see our recap of STR.CRD 2012 here). So we hopped on … READ MORE
STR.CRD 2012 – Johannesburg, South Africa | Event Recap
STR.CRD is an annual festival with actives in the area of fashion, music, sneakers, graffiti, skate and dance in Africa. This, it’s third year was held in the young and hip Maboneng Precinct of Johannesburg, South Africa. The events were held over three days from September 27th … READ MORE
STR.CRD & Capsule Project Present: CONNECTED. Joburg x Berlin | Event Recap
Earlier tonight in Johannesburg, South Africa, STR.CRD and Capsule Project partnered to explore the relationship between of style and city culture with a presentation called CONNECTED. The partnership selected a group of South African stylists and a group of Berlin stylists for a project that proposes that … READ MORE


