Product (RED) x Nike Sportswear NSW Melton Destroyer Pea Coat | Available Now
Product(RED), the corporate-backed conglomerate aimed at AIDS awareness and eradication, has been the foundation for plenty of interesting products, done with it’s various partner brands. And today, December 1st – World Aids Day – sees the release of a striking Product(RED) Destroyer Pea Coat by Nike Sportswear. … READ MORE
SneakerMuseum Germany – Grand Opening | Event Recap
The rise of sneaker culture has certainly altered what was once a “hobbyist” interest. And it certainly change the dynamics of geological trends as well. The market in Japan is no longer leading the charge. The U.S. is enjoying a resurgence of excitement once again. But the … READ MORE
Freshness Week In Review: 4/3/2011 4/10/2011
Another busy week, with Spring collections from all over the globe, A-list parties, art events, audacious cars, and of course, lots of sneakers. First off in the summary of the week’s news is a look at the new BAPE store in Causeway Bay. As with BAPE flagship … READ MORE
Nike Air Mett 90 (Air “Meat” 90) | Video
There’s been plenty of cakes, a few sandwiches, even an occasional pizza, but “mett”? Rejoice fellow foodies as sneaker-theme food art racked up another category in the form of chopped beef. In honoring Sneaker Freaker Germany‘s 2nd issue at Cologne’s The Good Will Out sneaker boutique, the … READ MORE


