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Freshness Feature: Politics - Sneaker Boutique

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Freshness Feature: Politics - Sneaker Boutique - 0

Interview by Rob Heppler
Produced by Liquidrice

106 Arnould Blvd.
Lafayette, LA 70563

Luxurious sneaker boutiques flourish in our major cities, and our favorite internet sites keep us updated on their progress and inventory. It is very refreshing to see a new area in a often overlooked part of the country to increase our hunting grounds. Introducing Politics! Based in Lafayette, Louisiana the dream of sole owner and employee Derek Curry has officially opened its doors on Nov. 1st 2006.

Derek, for you to take this much of a risk in baron market there must be a good story behind this?

I have been into shoes since 6th grade. I can remember making my moms go with me to the mall at 6am to get Jordan's. Then I would check into school with them on. Dope.

I got out of high school and went to college for a year. I was having to much fun and had two strikes on me so I had to join the Army for 3 years. I did well in the Army and made it to a Sergeant in two years. My last year I spent in Iraq where I started to think about what I wanted to do with my life besides dirt. I decided to go back to college and graduate in Finance. When I got back from Iraq I got out of the Army and went back to school. While getting my degree I worked at Finish Line as a assistant manager. I worked there for two years while getting my degree. I would always order my shoes or once a month when I would drive to Houston I would buy some kicks. I would always wear crazy shoes while I worked at Finish Line and people would always want them. I can't count how many pairs of shoes I sold off of my feet for $200 when I paid $100. I know there was a market for it down here there was just no outlet to get the stuff. I was going to get my MBA at Rice in Houston but instead decided to roll the dice and open a store instead. I gathered all the loot I had saved over the years and did it.

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I'm sure everyone wants to know what life was like for you during hurricane Katrina, any stories you'd like to share?

No real hurricane shit happened to me except for being with out power for 2 weeks and having like 10 of my cousins living with me for a few weeks. We were low on food and water, but we had plenty of retro Jordans!! A lot of people I know lost all of there shit but I was lucky. They had busses running to Houston from NOLA and while passing thru Lafayette. A bunch of dudes held up the bus and made him drop them off in Lafayette. people were getting pulled out of their cars and jacked for like a week. Also the crime rate in Lafayette doubled in Lafayette after the hurricane. crazy shit.

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What brands can we expect to find at Politics?

10 deep, 3sixteen, The Hundreds, Crooks and Castles, Akomplice, Greedy genius, Acculpaco Gold, King Stampede, Stacks and Bundles, New Era, New Balance, PUMA, Reebok, Mighty Healthy, aNYthing, and Diamond. I have Adidas on the way as well as Nike. I also have some Bapes in the store. I have to give credit to Ben Hundreds for hooking me up with most of these brands. Also can't forget about my mans Deon Point for answering hours worth of questions I had about opening this type of store.

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Young Jeezy & Owner Derek Curry