SWAGGER Harajuku Flagship - Grand Opening

Author:: Poe Hwang
Updated:: Jan 20, 2016
Original:: Jul 24, 2007

Congratulation to our friends over at SWAGGER as they marked the grand opening of SWAGGER Flagship Store in the Harajuku neighborhood of Tokyo this past Saturday, July 21st. A cumulation of 8 years of hard work, this opening is an important milestone for the 2 founders, Iggy and Big-O. Iggy made a brief statement, stated "I still can't believe myself opening a shop in Harajuku, the place where I grew up...". The celebration got started the previous evening, with a pre-opening party for colleagues, friends, and some of SWAGGER's biggest supporters. The official opening during the next morning saw a queue of 400+ people. All were eager to check out the new store as well as purchase the special grand opening goods. Photos by Debre.