Brooklyn Element - Bicycle and Apparel - Freshness Mag

Brooklyn Element - Bicycle and Apparel

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Press conference was held yesterday in Los Angeles where new partnership between BMX/MTB/fixed gear bicycle manufacturer Brooklyn Machine Works and skateboard company Element Skateboards was announced by Pharrell with Johnny Schillereff (founder of Element Skateboards) and Joe Avedisian (founder of Brooklyn Machine Works) on hand. The co-branded project is fittingly named Brooklyn Element and plans to release bicycles as well as apparel that would be produced for the ever growing fixed gear scene. Here are some sneak peak of the up coming fixed gear bicycle in yellow frame with complimenting black parts that are well equipped to handle any hard core riding. Also it seems like the first release of their apparel line will be a photo t-shirt of the Brooklyn Bridge.

> Brooklyn Machine Works

> Element Skateboards