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Sanrio X colette - Hello Kitty 35th Anniversary Shop-In-Shop

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Pink enough with illicit strange cooing and swoons from girls of all ages (for both love and nostalgic reasons), the Hello Kitty Shop-In-Shop at colette which started running today is supremely kawaii and carries a large collection of coveted collector's merchandise created for the kitty's 35th birthday. Other than items ranging from apparel to footwear and toys created with names such as Asics, Dr. Romanelli, American Apparel and Anteprima, the creator of the world's favorite mouth-less kitty, Ms. Yuko Yamaguchi will also be performing a live painting in store today at 5pm. Do check out the space decked out from wall to wall in Hello Kitty if you are in town anytime from now until Dec 5. Just be warned-- the visit might result in some impulsive shopping and marathon redecoration at home.