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Street Etiquette x TONE - Genesis Of Style | Teaser Video

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Joshua Kissi and Travis Gumbs started Street Etiquette on notes of inspirations. Sartorial inspirations to be exact. The Bronx kids brings a different and highly personal sense of style to the scene and stays true to individuality. Their blog, Street Etiquette is not about drawing expensive items together to create a so-called impeccable look, but mixes and matches items striking their fancy in a unique, remarkable manner, and most of the time, their closet consist of labels we all know and can afford such as UNIQLO, GAP and Banana Republic. It is difficult to pinpoint what exactly makes the duo forerunners stylish, as all one cannot but do when reading their meticulously crafted sartorial breakdowns is to nod in awe that these two do indeed, possess the finesse of style.

To dwell and explore Street Etiquette a little more thoroughly, we had posted an interview done by videographer, TONE , a while ago, with the Bronx duo, This time around, both parties came back together to explain and delve deeper into the definition of "style". For the duo, style is not a singular concept but one that is organic, variegated and also embodies characteristics beyond the physical attributes. The project, "Genesis Of Style" is a multi-borough project narrating a "revival of awareness of personal style", where Kissi and Gumbs sought out some of their closest friends whom they believe are the embodiment of style. Check out the teaser video and learn a little more about the project on Street Etiquette, then kick back and spend the rest of December awaiting the full video due to release in January 2010. via: Street Etiquette