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LACOSTE Red! - Spring/Summer 2010

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Introduced just last year as a younger, trendier and more active counterpart to the high-end, more directional and sophisticated LACOSTE Club line, LACOSTE Red! has immediately garnered the attention of preppy-chic hipsters around the world. This season, continuing on the line's signature bursts of energy and youthful elegance, classic LACOSTE pieces are given new shades, shape, and silhouette. Shot against the classic American comic background, the lookbook injects the looks with a burst of vivacity as well. Polo shirts are cut slimmer and piped with brightly colored accents such as blue collars, orange cuffs and yellow pockets. The classic nautical striped logo sweaters are filled with pops of colors and slim-cut pants come in daring shades of classic LACOSTE green and a very courageous white. Varsity Jackets and graphic tees complete the interesting all-American preppy chic look with a dose of French decorum in fitted silhouettes. The collection is shipping out and the complete collection will be available at retailers soon! images via: ArtSchoolVets