Understand the bedlam that will ensue, the staff at NikeTown New York City shrouded their presences in cryptic Facebook updates. Still the effort was futile as hundreds of fans poured into the flagship store this afternoon to witness a rare glimpse of Il Serpente, the Football Club Internazionale Milano, or better known as Inter Milan.
Situated beneath mammoth central atrium and on a series of artificial pitch, the presentation was led by Team Captain Javier Zanetti, and Vice Captain Ivan Cordoba on behalf of the 30+ squad. Nestled between the two was one of the most controversial figure to ever play the game, Defender Marco Materazzi, the receiver of Zinedine Zidane's infamous headbutt during the 2006 FIFA World Cup Final. The subsequent ejection of Zidane from the game attributed to Italy's win over France, 5 to 3, and the nation's 4th World Cup title.
After a brief introduction on Inter Milan's new official kit and Q&A session between audience members, the players took a brief tour of the store along with photo ops among the fans, who crammed all 5 floors of the store. The newly crowned 2010 UEFA Champions will continue its month-long tour in the U.S., facing off Manchester City on July 31st and F.C. Dallas on August 5th before heading back for preparation on next UEFA season.