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Kenny Powers for K-Swiss Tubes | Video

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The latest spokesperson to hit the performance market with new technology is not the Jersey Shore crew for Reebok Zig Tech, but the fictional, has-been baseball pitcher-turned-middle school gym teacher, Kenny Powers (played by Danny McBride), from HBO's Eastbound & Down for K-Swiss's Tubes. The new K-Swiss performance Tubes campaign just launched yesterday with a series of commercial starring Kenny Powers and his self-righteous, over-the-top confidence. Check out the videos after the jump, which is not only packed with jokes and sassy one-liners but also a pretty good introduction of the new performance technology from K-Swiss, which are, according to Powers, secret muscles you never knew you had.