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Freshness Week In Review: 08/23/2010 - 08/27/2010

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Onward into Q4 and fall, this is the last bits of freedom before school starts and the gorgeous sunshine departs for colder weather. Those in New York would have already felt the dropping temperature especially in the early morning and at night, so the Fall/Winter 2010 releases comes as quite a timely rescue for those of us who can't stand the chills. Supreme, Nike Sportswear, Nike SB, adidas SLVR and the Jordan Brand have all rolled out their respective collections, and Supreme will be reopening soon carrying its fresh goods. On the sportier side of things, Nike preps for the upcoming US Open and unveiled the collections respective Nike players will be competing in. Some other exciting news include a new Forum Mid OT Tech pack from adidas Originals for the cyclists, and WeSC has unveiled its Spring 2011 look book. Check out everything worth knowing this week, enjoy!

WeSC - Spring 2011 - Lookbook


Whoever thought that Nordic simplicity equates to pale shades and minimalist, streamlined silhouettes, WeSC will prove you narrow-minded with colors. A lot of colors.

» WeSC - Spring 2011 - Lookbook


Supreme - Fall/Winter 2010


Supreme NYC had closed their shop once again and we know what this means-- the NYC skate presence will be reopening soon with a fresh batch of Fall/Winter 2010 goods. And can we just say the last word: line-up.

» Supreme - Fall/Winter 2010 - Apparel + Outerwear
» Supreme - Fall/Winter 2010 - Lookbook
» Supreme - Fall/Winter 2010 - Accessories + Gears
» Philippe Petit for Supreme | Video


Nike Tennis - US Open 2010 Tennis Collection | Lookbook


Nike Tennis + US Open 2010 + Maria Sharapova + Rafael Nadal + Roger Federer = Need we say more?

» Nike Tennis - US Open 2010 Tennis Collection | Lookbook


Nike Sportswear - Holiday 2010


Nike Sportswear rolls out images of its Holiday 2010 releases, which includes the Lunarwood, a new Destroyers jacket and a new Lunarpath ETW.

» Nike Sportswear Lunarwood - Holiday 2010
» Nike Sportswear - NSW Destroyer Jacket Holiday 2010 Collection
» Nike Sportswear Lunarboot - Lunarpath ETW | Holiday 2010


Nike SB - September 2010 Releases


Nike SB had just launched the new P-Rod IV with a bang, but now it is back for September and a little back to school action with a fresh collection of kicks, apparel, and accessories.

» Nike SB - September 2010 - Sneakers Release
» Nike SB - September 2010 - Apparel Release
» Nike SB - Street Fighter Pack - "Ryu" Dunk Mid

Nike x EA Sports - Madden '11 + Tim Tebow NCAA '11 - Special Package


Nike has teamed up with EA Sports to create a special pack of sneakers for friends and family. These boxes feature the likenesses of Drew Brees for the Madden "11 pro edition in Brown and white and Tim Tebow for the NCAA "11 edition in Florida Gator blue and orange.

» Nike x EA Sports - Madden '11 + Tim Tebow NCAA '11 - Special Package


Monocle New York Store | Preview


Finally, Monocle is extending its great selection of goods to New York City. It's about time New Yorkers stop having to order online and be able to examine Monocle's fine retail curation in person.

» Monocle New York Store | Preview


Kanye West featuring Jay-Z, Rick Ross, Bon Iver & Nicki Minaj - Monster


A conglomeration of heavyweights pull together to prove that Yeezy is back, and bigger and better than ever. Monstrous indeed.

» Kanye West featuring Jay-Z, Rick Ross, Bon Iver and Nicki Minaj - Monster


Jordan Brand - Holiday 2010


For Holiday 2010, the Jordan Brand brought on DC artist, Wale, and classical music artist, Lee England Jr. for its lookbook. Pulling music in as inspiration, can we say the love for basketball is getting a little more complex, and there is nothing not to love about it?

» Jordan Brand - Holiday 2010 - "Uncompromised" Lookbook Featuring Wale and Lee England Jr.
» Jordan Brand - Holiday 2010 - Winterized Spiz'ike
» Jordan Brand - Holiday 2010 - Air Jordan 1 Anodized
» Jordan Brand - Holiday 2010 - Jordan V2 Grown
» Jordan Brand - Holiday 2010 - Air Jordan XIII (13) Retro Holiday 2010 Collection


adidas Originals OT Tech Forum Mid Pack + adidas SLVR Fall/Winter 2010


adidas Originals updated the classic Forum Mid for cyclists with a new OT Tech pack of Forum Mids, featuring the iconic jagged tooth edge. And, adidas SLVR updated and streamlined its website to help launch its new Fall/Winter 2010 collection, which are available for purchase now.

» adidas Originals - Fall/Winter 2010 - OT Tech Forum Mid
» adidas SLVR - Fall/Winter 2010 Campaign + New Website