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In essence, the newest chapter of BAPE stemmed from 3 core themes - encountering, collaborating, and finally evolving. While the former 2 have been a common practice since the label's creation 17 years ago. The last concept, evolving, hasn't been into practice till more recently with one of the outcome being SILLY BAPE THING, a joint label with TK of Hong Kong's SILLY THING. With a rousing party last weekend to mark its official start, the new venture just release a mini lookbook, featuring friends and fans of the label multimedia designer Jan Lamb, artist Juno, model Evelyn Choi and Janine, and finally partners TK and Nigo. Meanwhile, items from SILLY BAPE THING are only available at retailers SILLY THING and NOWHERE of Hong Kong for the time being.

Think Silly Store
Unit 8 G/F Block B
18 Ka Yip Street Chai Wan | Map
Hong Kong
TEL #: +852-2898-2199

G/F., 28 Wyndham Street | Map
Sea Bird House, Central
Hong Kong
TEL #: +852-2537-5521