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Beats by Dre x LeBron James - Powerbeats

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Beats by Dre held a press conference in New York City yesterday to announce their new Fall Collection that includes this new collaboration between Beats by Dre and LeBron James. Rumor has it LeBron James became a fan of Beats by Dre after Dr. Dre gave him a pair of the headphones prior to 2008 Beijing Olympics and upon his return LeBron liked them so much he decided to work with Dre on a new pair of headphones that would be perfect while working out, the result is Powerbeats, an amazing set of headphones that fit over the ear and provide UV protection, sweat resistance, and Monster's Controltalk technology allowing for you to talk on your iPhone or Blackberry. The Powerbeats headphones come in three colors and are available now via the Beats by Dre website. In addition a viral commercial featuring Dr. Dre, LeBron James, and comedian Affion Crockett was created to promote the new collaboration, check out the video after the jump.