Skip to main content

Freshness Week In Review: 11/08/2010 - 11/12/2010

  • Author:
  • Updated:

With a few more hours to go before a facebook attempts to revolutionize the Internet again (with a new full-service email launch), it seems as though next week promises everything great to happen in the world. But before we leap into the unknowns of facebook email, and try to deal with facebook's gradual take over of our social lives as well as inbox, let's recap all things great and small which happened this week. In New York City, Supreme has finally released its first fresh collaborative shoe (a brand new model) with Nike, and Kid Cudi held an impromptu performance at BAPE Store New York, which would have almost erupted into another riot. Meanwhile, moving uptown, Ralph Lauren closed off a block around its mansion and put on a spectacular light show in celebration of its 10 years in digital experience, and another American great, Levi's opened up a fresh concept store in the chic nightcrawler's favorite Meatpacking District. TRON: Legacy continues to command our attention with new trailers and new boots, and last but not least, GQ shared a great insider look at what happened behind the scenes of its recent controversial shoot with the Gleekers.

Supreme x Nike SB 94


Supreme and Nike SB had teamed up once again to work up some kicks, but this time, it's not just about a fresh colorway, but an entirely fresh silhouette. The new Nike SB 94 finally hit stores this week, but sadly, not to a large line-up as we are used to.

» Supreme x Nike SB 94 - Where Is Line-Up? | Event Recap
» Supreme x Nike SB 94


Reed Space - Redu Homeroom Exhibition Opening | Event Recap


Staple Design, Reed Space, CAA Foundation and came together to host Redu Homeroom, an exhibition to raise money for Donors Choose, a non-profit organization which links up donors with classrooms and school programs in need.

» Reed Space - Redu Homeroom Exhibition Opening | Event Recap


Ralph Lauren - World's First Four Dimensional Experience | Event Recap


Across the Atlantic Ocean, Ralph Lauren had held two showings of the world's first four-dimensional experience, one in London, and another in New York City. In New York City, the label had shut down an entire block to put on an extraordinary light show at the Ralph Lauren Rhinelander Mansion.

» Ralph Lauren - World's First 4-Dimensional Experience | Event Recap


Nike Snowboarding 2011


Nike expands upon its snowboarding collection with a fresh and more extensive collection of apparel, accessories and footwear.

» Nike Snowboarding - Accessories Collection
» Nike Snowboarding - Apparel Collection
» Nike Snowboarding - Footwear Collection


Mishka - Holiday 2010 - Prep School Goths | Lookbook


Preppy goth? With Mishka behind the creative helm, there is nothing obtrusive about the combination.

» Mishka - Holiday 2010 - Prep School Goths | Lookbook

Levi's Meatpacking - Premium Concept Store Opening | Event Recap


Levi's has been quite busy recently with a series of events going on-- first, an introduction of the new Water<Less collection, and the preview of its Spring/Summer 2011 line-up. And then, the action moved over to Meatpacking District with the official opening of a new premium concept store which not only carries limited edition and select items, but also features an in-shop tailor.

» Levi's Meatpacking - Premium Concept Store Opening


Terry Richardson x Glee x GQ - November Feature Behind-The-Scene | Video


Take an inside look at the infamous photo shoot of the Glee cast members for the November issue of GQ. Seeing how the shoot was shot by Terry Richardson, raciness was definitely expected. Whether it is appropriate or not is another story.

» Terry Richardson x Glee x GQ - November Feature Behind-The-Scenes | Video


Dog Store By A Bathing Ape


BAPE Camo for your best friend in life? Nothing is too shabby for your favorite pup, and BAPE knows this, so it has expanded from dressing humans to their pets as well. Now, matching is caring.

» Dog Store by A Bathing Ape


TRON: Legacy


Sam and his light cycle have been getting more and more popular as we near the opening date of the highly anticipated TRON: Legacy. Boots, toys and new footage ensue.

» TRON: Legacy - Official Trailer 3 | Video
» Burton - "TRON: Legacy" Raptor Boots | Available Now


BAPE New York - Kid Cudi Special Performance | Event Recap


Kid Cudi returns to BAPE and considerable craziness ensues as the man performed his hits from the past, present and future to a crowd of almost 1000 strong.

» BAPE New York - Kid Cudi Special Performance | Event Recap

Tinker Hatfield - New University of Oregon Matthew Knight Arena Floor Design


Nike and the University of Oregon has shared much in common and their relationship is quite a historied one as well. As such, Nike took a particular interest in designing the new Matthew Knight Arena, and has not only contributed financially, but also brought in their talent, the renowned Tinker Hatfield to design an one-of-a-kind arena floor.

» Tinker Hatfield - New University of Oregon Matthew Knight Arena Floor Design


NikeTown London - World's Largest Nike Store


The largest NikeTown in the world has officially landed in London, and the new space covers an impressive 42,000 square-foot of ground, all in the bustling Oxford Circle.

» NikeTown London - World's Largest Nike Store


Fresh Music: Mark Ronson


Continuing on our musical journey, Freshness had spoke to the musician/producer/DJ/designer extraordinaire, Mark Ronson, on his tunes, work and more.

» Fresh Music: Mark Ronson


Stussy x BAPE - Holiday 2010 - "Survival Of The Fittest" Collection


Two streetwear giants have teamed up and pooled not just resources, but their signature styles together to celebrate Stussy's 30th Anniversary. Of course, the collection, named "Survival Of The Fittest", is quite a fitting one as it does take some skills and considerable talent for one to have made it this far in the streetwear world. Evolution, of course, is key.

» BAPE x Stussy - Holiday 2010 - "Survival Of The Fittest" Collection