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Verbal Named Creative Director Of Reebok Classics Asia

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Verbal, a busy man who wears multiple hats as MC, DJ, music producer and fashion label founder, has added another title to his already crowded resume: creative director for Reebok Classics Asia. His experience should bring a unique perspective to the brand, where he'll work closely with Swizz Beatz, Reebok's global director. The two were spotted recently in New York for the launch party of Reebok's "Reethym of Lite" project. via tokyodandy