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uniform experiment - Fall/Winter 2011 Collection | Video

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In contrast to the SOPHNET. video lookbook, the video lookbook for the Autumn/Winter 2011 season of uniform experiment is much more colorful and vibrant. Reminding us of the energy that exploded out from the streets of New York and London during the 80's and 90's. Untitled is the concept behind the collection and perhaps it is aptly named because no one knew how to label these many new movements which sprouted then. The video and collection captures the key elements and iconic items from the era and the filming techniques reflect the period. Once again DEFRAG team is responsible for the filming and this piece is directed by Ryoji Kamiyama.