Among the professional photographers who swear by Canon, there’s been a growing discontent with the leading imaging company. Many felt Canon’s once exemplary attention to the needs of professional compromised by the growing interests (and market share) of the so-called prosumer sector. Others witnessed the expansion of value DSLR camera range, though little new innovations went into Canon’s high-end DSLR, the EOS-1D. Of course that is no longer the case as Canon announced its newest flagship model, the Canon EOS-1D X, early this morning.
The first full-frame digital SLR camera since the EOS-1Ds Mark III back in 2007, Canon addressed many issues professional photographers raised. First, with a full size CMOS sensor (36 x 24 mm). Despite at only 18.1 megapixels, its new design reduce image noise greatly in comparison to previous Canon DSLRs. In addition, Canon engineers added two DIGIC 5+ image processors. This widens the ISO range to 51,200 and an outlandish 204,800 with “boost”. Another benefit is some of the post production work can be done right on the camera instead. Though its not a Phantom high-speed camera, the EOS-1D X reacts easily when a rate of 10-12 fps is needed. When you compare it to the average 5 fps for full frame cameras, the EOS-1D X, with its 61 AF points, is quantum leap ahead of the rest.
A natural progression since Canon introduced the 5D Mark II, engineers lavished the EOS-1D X with the most complete set of functions for videography. Brand new video compression formats optimize post-production process. Stereo sound recording, manuel audio level control, and a wind filter further eliminate the need of a sound technician on site during a shoot.
Set for retail on March 2012, the Canon EOS-1D X Digital SLR camera will be sold as a body-only configuration at an estimated retail price of $6,800 US.
18.1 Megapixel Full-Frame CMOS Sensor
Dual DIGIC 5+ Image Processors
ISO 100 – 51,200 (50, 102,400 and 204,800 with boost)
3.2-inch LCD Display with 1,040,000 dots resoultion
61-Point High Density Reticular AF
Full HD-Video capability with new ALL-i and IPB video compression formats
Release Date: March 2012