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Nike Zoom Kobe VII - Year of the Dragon Packaging

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There are many things that set sneakerheads apart from the casual footwear consumer, but one of the more confounding traits we share is the undue attention we lavish on sneaker packaging. While we'll readily admit the box adds nothing to the shoe itself, it is part of the larger experience. So, yes, it matters. The designers responsible for the packaging around the Nike Kobe VII System Supreme "Year of the Dragon" understand the concept, and they've taken the opportunity to build one of the more unique boxes we've ever laid eyes on. Matching colors and textures, along with a design scheme that seems to mirror the back panel of the shoe, all conspire to take this release to the next level. We sneakerheads approve. via: