Very much his own person on the courts, basketball's Kobe Bryant extrudes the same confidence off the courts. Rather than having trends set his styles, he takes initiative and creates his own. Hence, the K.O.B.E. Collection by Nike Sportswear. Short for Know, Originate, Battle, and Elevate, the four pillars that have propelled Kobe Bryant to basketball history, the collection's third season includes a selection of hoodie, t-shirts, rugby jersey, and more... Each will feature prominently the motto Bryant lived by - To Know, is the learning curve Bryant embarked upon as a professional basketball player. To Originate, as to one's identity through accomplishments. To Battle, a reference to Bryant's inclination to overachieve. Finally, To Elevate, always reaching for the impossible. The Kobe Bryant x Nike Sportswear K.O.B.E. Collection for Spring/Summer 2012 will be available in the coming months at select Nike Sportswear retail locations.