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Nike+ FuelBand - Makes Life A Sport

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Designed in part with Nike's mantra, "If you have a body, you are an athlete." the Nike+ FuelBand is a furthering advancement between the physical world, its virtual counterpart, and the way we move between both. Set to update on four metrics - time, calories, steps, and NikeFuel, a new measure on athletic activities. Not only will it keep track of all the movements from your daily routines and broadcast in a comparable format. It also motivates you to become more active by rendering each daily activities into mini-games. Now, reaching a set goal becomes a personal triumph or an "in-your-face" moment when competing among friends.

Deceiving simple on appearance, a complex array of electronics, including a three-axis accelerometer, record all movements. An user-friendly interface, like 20 red to green LEDs (like that on the Nike M.A.G.), gives you instant feedback on your performances. Connectivity to the Nike+ network is done through built-in USB and works with Mac OS v10.4 or later, Windows 7, Windows Vista (SP2), or Windows XP (SP2) computer platforms. You can also upload via Bluetooth wireless protocol onto an Apple iPhone app.

The Nike+ FuelBand is now available for pre-order at for a retail price of $149 US. In the meantime, see video series on the new product after the click...