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New Balance – Made in UK 2012 Collection Launch | Event Recap

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Last week New Balance hosted an exclusive event at London’s Wrapping Project to celebrate the brand’s newest Made in the UK selection of sneakers. With the spotlight on the UK in anticipation of the upcoming Olympic Games, New Balance took the opportunity to showcase their Flimby-made kicks to a select group of invitees, who had the privilege of viewing the shoes in person. Highlights included the British Miller 890v2 runner, the Olympics-inspired Road to London Pack, the rustic Famer’s Market pack of 577s, as well as the nylon and suede Backpack quintet of 574s. Check out additional looks from the New Balance shindig in the gallery below. via: The Daily Street