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GQ for Gap Best New Menswear Designers in America 2012 OVADIA & SONS | Video

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While lacking any formal training, twin brothers Shimon and Ariel Ovadia have cultivated a loyal following by updating tailored American menswear classics with a subtle European sensibility. Launched in 2010, the brothers' Ovadia & Sons label has been tapped as part of GQ's Best New Menswear Designers in America 2012, joining ranks with BLK DNM, Ian Velardi, Saturdays and Todd Snyder. Consequently, the Brooklyn-bred twentysomethings have created an exclusive collection for Gap, featuring a shawl cardigan, woven shirt and urban moto jacket.  Check out the video preview below, and look for the collection to drop at select Gap stores and online starting September 27th.