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Nike Air Force 1 "The Ones" - 360: The Spoken One

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With "The Ones," Nike Australia sheds light on the figures who embody the creative and inspirational spirit that make them worthy of representing the future of the Nike Air Force 1. The series begins with award winning Australian hip-hop artist 360, whose dream of becoming a professional basketball player was tragically cut short. Consequently, he turned to a career in music, which acts as both a creative outlet and a form of therapy. The recording artist describes the difficulties of fame, and what motivates him to keep going. "You live life once," he says. "All you have to do is give it everything." Check out the video below.