Hailing from Harlem, A$AP Rocky has become the preeminent New York rapper in the digital age, notwithstanding the 23-year-old has made a point of rejecting New York hip-hop norms. His sound wouldn't feel out of place in Houston or the Bay Area; similarly, his considered personal style is a pastiche of streetwear and high-fashion influences, constituting enough of a priority that he included a song on his debut album titled "Fashion Killa." During a recent promotional trip to London, A$AP Rocky was tabbed by oki-ni to model a selection of the online retailer's notable brands, featuring Raf Simons and Rick Owens, two of the rapper's personal faves. Additional looks include Spring/Summer 2013 pieces from Maison Martin Margiela, Kenzo and Paul Smith. See more in the gallery below.