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Sony Alpha NEX-3N - Entry-Level Mirrorless Digital Camera

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It was 2010 when Sony introduced the NEX-3 digital camera and a lot is different since. For one thing, competition among all the manufacturers are fierce with even more waiting on the sideline, ready to enter at a moment's notice. But this hasn't deter engineers at Sony, who just announced the successor to NEX-3, the Sony NEX-3N. Classified as a "super-compact", the NEX-3N features a 16.1-megapixel Exmor APS HD CMOS image sensor and the versatile E-Mount interchangeable lens system. Yet, it weighs about 210 grams only and is the world's smallest, lightest interchangeable lens camera with APS-C sized sensor thus far. While that title is a "fleeting" one, the NEX-3N is quite the contrary. Thanks to the larger image sensor, the camera can easily produce a high-resolution image at ISO 16000 yet without "noise or distortions". A 3-inch LCD display can be flip to 180 degrees for ease of access, and for the first time, Sony included TRILUMINOS Colour for an ultra-realistic playback. Comes with 25 AF points, some 11 modes & 15 effects for creativity, and a build-in flash, the Sony NEX-3N will be available worldwide starting in March.

  • 16.1 Megapixel Exmor APS HD CMOS Image Sensor

  • BIONZ Image Processor

  • ISO 100 16000

  • 3-Inch Xtra Fine 180° Tiltable Touch -Screen LCD Display with 921,000-Dot Resolution with TRILUMINOS Colour

  • Fast Hybrid AF Autofocus System

  • AVCHD Progressive 1080p HD Video

Release Date: March 2013

Easy to handle, easy to use: the new NEX-3N by Sony puts pro-quality images in everyone's reach
Super-compact interchangeable lens APS-C camera weighs just 210g

  • No-fuss self-portraits with 180° tiltable LCD screen and zoom lever

  • Large Exmor APS HD CMOS sensor with 16.1 effective megapixels and high sensitivity, for detail-packed, low noise photos and Full HD video

  • Beautiful compositions made easy with new Auto Object Framing

  • Light, compact body with pop-up flash

  • Moving up from your fixed lens camera? Travel light with the compact, easy to use NEX-3N E-mount camera with built-in flash an exciting introduction to the world of interchangeable lens photography by Sony.

Self-portraits have never been simpler with the NEX-3N, thanks to the camera's easy-to-hold textured grip that fits reassuringly in the hand. The crisp,
bright 7.5cm (3.0-type) LCD screen instantly flips through 180 degrees for fuss-free arm's-length compositions. What's more, a newly-added zoom
lever on the camera body allows smooth, fingertip control of focal length with compatible lenses like the slim, light SELP1650 power zoom. Great for
one-handed portrait framing, the zoom lever also adjusts digital zoom if you're not using a powered lens.

All serious photographers know that great photos start with a great composition. Brand new Auto Object Framing helps you get better-looking, more
professional results without effort. The camera judges what's in the scene one person, two people or even macro and moving objects automatically
cropping the shot to create more powerful, professionally-framed compositions.

Weighing approximately 210g, the NEX-3N is the world's smallest, lightest interchangeable-lens camera with a large APS-C sized sensor*. Grabbing
more light than the sensor in ordinary compact cameras, it's the big sensor that's key to exquisitely detailed photos and sparkling Full HD movies that
stand out from the crowd. What's more, it's easy to create pro-style background blur effects with your collection of interchangeable E-mount lenses...
just like you'd achieve with a bigger, bulkier DSLR camera.

The camera's large sensor also boosts maximum sensitivity to ISO 16000. It's complemented by an evolved BIONZ processor that uses the same areaspecific
noise reduction techniques featured on the acclaimed full-frame α99. Levels of noise reduction and sharpness are individually adjusted for
different image areas. Even if you're shooting in dim light, you'll enjoy crisp, ultra-low noise handheld shots without needing flash.
The NEX-3N is also the first NEX interchangeable lens camera from Sony that offers support for new "TRILUMINOS Colour". You'll experience a
dramatically expanded palette of vivid, ultra-realistic colours when videos and still images are played back on any BRAVIA TV with support for

There's now a range of thirteen high-quality E-mount lenses to realise the immense creative potential of the NEX-3N. Choose from telephoto, zoom,
wide angle, macro lenses by Sony and Carl Zeiss to suit any shooting situation. Every model blends superb optical performance with elegant looks to
complement your E-mount camera. There's also a full range of coordinating accessories by Sony, from style -matching carry cases and straps to spar

The light, compact new NEX-3N interchangeable lens camera from Sony is available in Europe from March 2013.
* Among interchangeable-lens cameras with an APS-C sensor and pop-up flash, as of Feb 2013.