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PROJECT Show Las Vegas - Reebok Insta Pump Fury - Fall 2013 | Preview

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The surprise appearance by Shaquille O'Neal and the return of Shaq Attaq and Shaqnosis certainly grabbed all the attention at this week's PROJECT Las Vegas trade show, but one inconspicuous display within Reebok's booth caught our attention with its cadre of Insta Pump Fury. Long been a favorite of fans, the Reebok Insta Pump Fury was also the first to make the transition from performance to lifestyle when trendsetters in Tokyo took them as fashion staple. Even long after the initial hype on Reebok Pump died off during the mid-1990s, retailers like atmos and mita sneakers produced a steady run of special editions, though only available in Japan. Now, after years of waiting, it looks like Reebok will finally be launching a complete run of Insta Pump Fury. While exact date of release and availability aren't known at this time, you can expect them to come through starting this Fall.