Skip to main content

A-Trak & So Me Unite for adidas Originals

  • Author:
  • Updated:

Having joined forces for the "Unite All Originals" initiative from adidas Originals, acclaimed turntablist A-Trak and French animator So Me get a star turn in the latest release from the global campaign. The short video finds So Me applying his signature touch on a vinyl record before passing it off to A-Trak, who unleashes a sonic barrage while So Me's illustrations spring colorfully to life, providing an arresting visual component to the cascading aural backdrop. The result is a collision of artistry, embodying the spirit of the "Unite All Originals" theme.  Press play on the video below.