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Born Sinner vs. Yeezus - J. Cole Goes Toe-to-Toe With Kanye


If you were even remotely plugged into the world of music this week, everything you've read or heard has unquestionably been overshadowed by the release of "Yeezus". While this would be a deterrent for most, in a bold move, J. Cole decided to move up the release date of "Born Sinner" and go toe-to-toe with Ye.

Before everyone goes crazy about this, J. Cole is not carrying around a giant killer mentality, he knows where he stands in terms of celebrity and mass appeal, but that doesn't mean he can't drop a quality album.

Speaking with Sway on "RapFix Live", J. Cole explains, "This is an art, and I can't compete against Kanye West celebrity and the status that he'd earned from being a genius [...] But I can put my name in the hat and tell you that I think my album is great and you be the judge and you decide."

Since last week's leak, Kanye has been racking up a plethora of positive reviews, with some holding up the work as his best album to date. Ultimately, this is an uphill battle for J Cole, but friendly competition never hurt anyone.

MTV projections have Kanye selling up to 380,000 copies in the first week; and J Cole's "Born Sinner" closing in on 300,000.

Check out video from "RapFix Live" below.

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J. Cole, RapFix Live, Full Episodes

via: MTV