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ASPHALT YACHT CLUB - New Label by Stevie Williams

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No one would have guessed how far professional skateboarder, Stevie Williams, would come in life. Starting out a young unknown skater from Philadelphia, Williams is now an established name in the industry and a rising entrepreneur. The accomplished skateboarder founded his skateboard company, DGK, as well as skate shops in California and Atlanta. Now, he is starting a new venture, ASPHALT YACHT CLUB, entering into the apparel and accessories market. The launch is scheduled to coincide with the Fall 2013 season, and the collection can be seen in their lookbook below. Watch the following video to understand William's motivation for starting this company.