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Brooklyn We Go Hard (BWGH) - Fall/Winter 2013 "Spectrum" Campaign Lookbook

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Just days after launching their new online webstore, Brooklyn We Go Hard (BWGH) follows things up with a sneak peak at their Fall/Winter 2013 Apparel. Dubbed "Spectrum," the lookbook showcases the French label's more bold and vibrant take on the usual cool-weather staples, taking advantage of colorful sets and bright lighting to show off their versatile patterning, textures, and pieces. In their own tongue-in-cheek manner, BWGH even pokes fun at the usual staged product shots as their models pump some iron and take a break from working a heavy bag while donning heather grey crewneck sweaters, casual button-downs, and several lightweight jackets. Enjoy the entire collection after the click and make sure to head to - you guessed it - their new online webstore to purchase