As the definition of luxury vehicle evolves, so too will the premium offerings from the segment's standard-bearer Rolls-Royce Motor Cars, which just unveiled the all-new Ghost Series II luxury sedan earlier today. Previewed during its press/media event at the 2014 Geneva International Salon d’Auto, company CEO Torsten Müller-Ötvös introduced the new Rolls-Royce Ghost Series II as "...the ultimate entrepreneur's business tool." in his statement. He also noted, "that this re-designed and updated Rolls-Royce will continue to attract increasing numbers of new customers to the marque, in particular business entrepreneurs seeking an oasis of calm in a frenetic business world."
In a perfect blending of tradition and contemporary, the Rolls-Royce Ghost Series II features many subtle yet crucial alterations, including a new headlight design, which seamlessly merges LED daytime running lights along its outer frame. Rolls-Royce's most distinguishable aspect, the front grille, also gone through some changes and is now more streamlined than the previous designs. In addition to its "yacht line" silhouette and shaped "wake channel" on the hood, the Rolls-Royce Ghost Series II features a set of air intake along its sides for brake cooling. A new set of 21-inch alloy wheels plus a monogrammed stainless-steel fuel cap are just some of the many options Rolls-Royce is set to offer for its discerning clienteles.
While engineers from Rolls-Royce kept much of the exterior design close to the brand's stately disposition, they revised much of the interior to complement a more comfortable ride. For example, in a new "lounge seat" configuration, the seats are arranged towards each other so occupants can have an intimate conversation. Another is the three-level heating element and optional massage function that are available on every seats. As with the previous Rolls-Royce Ghost, exotic wood, leather, and polished chrome outlined the 10.25-inch high definition display, instrument panel and dashboard upfront. There is also an option to extend the natural grain leather all along the A and C pillars as well.
With the new GPS-guided Satellite Aided Transmission, 8-speed ZF gearbox and the Rolls-Royce 6.6-liter twin-turbo V12 engine, the Ghost Series II can outrun most of its peers with 563 horsepower at the ready. Open up the throttle a bit and the car will propel its occupants from 0 to 60 mph in just 4.7 seconds, a number typically associated with high-performance vehicles.
With an endless range of customizable options both inside and out, the Rolls-Royce Ghost Series II will be arriving at a dealership near you later this year.