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VICE - "A Day With... Sofubi Maker" | Video

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Affectionately known as sofubi by Japanese soft vinyl collectors and makers, this dying trade is niche yet thriving hobby in Japan. VICE Japan followed Katsura Mori of Realxhead in the latest episode of A Day With.... Unlike other mass-produced toys and figures, the old school soft vinyl retains a human aesthetic that cannot be reproduced by machines. Mori works closely alongside Goto, a 70-year-old master painter that has worked as soft vinyl painter for most of his life. Press play on the embedded video below to learn more about the underground toy scene in Japan.