For its latest The Game Plan initiative, Champs Sports is passing the torch from the empire that His Airness built to the new kingdom that’s taking shape under the watchful eyes of King James. Dubbed as the South Beach Collection, the comprehensive style guide features a central theme - the same Art Deco and neon light-inspired design that made its debut on Nike LeBon 8 back in 2010.
An expansive arrangement of apparel, accessories and footwear, the collection starts off with the LeBron South Beach Look featuring the Nike “LeBron Is King” T-Shirt, Nike LeBron Brutal Basketball Shorts, LeBron South Beach Snapback, and of course, the Nike LeBron 11 “South Beach”. As a nod to the past, the South Beach Collection also includes not one but two looks from Jordan Brand. Shatter your opponents’ will power with the new On The Court Look that features the Jordan Brand “Shattered” T-Shirt, Jordan First Trophy Shorts, a pair of Jordan True Flight and finally, Jordan Elephant Snapback Cap to accentuate the look. Last but not least, Jordan Brand compiled an Off The Court Look for you to kick back on the beach a bit, with the Jordan Tank, Jordan Cat Stretch Basketball Shorts, and SC-3. Got you covered from now till end of the summer, the new South Beach Collection from The Game Plan by Champs Sports is available at Champs Sports retail locations now.
LeBron South Beach Look
These South Beach LeBron 11’s...Another level.
+ LeBron Is King Tee - $32
+ LeBron Brutal Basketball Shorts - $50
+ Nike LeBron 11 "South Beach" - $220
On Court Jordan Look
Hitting the Courts this Summer? Turn heads with the True Flights.
+ Jordan Tank - $35.00
+ Jordan First Trophy Shorts - $55
+ Jordan True Flight - $140
Classic Jordan Look
Keep the rotation fresh this summer.
+ Jordan Elephant Snapback - $30
+ Jordan Shattered Tee - $30
+ Jordan Cat Stretch Basketball Shorts - $45
+ Jordan SC-3 - $125