The Levi’s Effect - A New Silhouette for Every Day


The Levi’s® Effect - A New Silhouette for Every Day
Words. Freshness

Fashion trends come and go; fashion icons however, have a long-lasting and culturally transformative effect.

Take the Levi’s 501™ for example. More than just standard jeans or denim, over the decades, the 501 permanently cemented its place in the fashion archives. First introduced in 1890, the classic silhouette seemingly transcended the test of time, and helped elevate the denim jeans category as a whole. The rise of the 501 changed the way retailers ordered their products, with the numerical system that Levi’s implemented helping simplify and streamline the process. It is also the first jean to close the gap between work wear and everyday clothing. More importantly, however, Levi’s are a cultural symbol with denotations to music, art, design, even political ideals like liberty and freedom.

With such relevance to our every day, why not try to wear them as much as possible? Here is a breakdown of a five-day outfit plan with Levi’s jeans as the centerpiece.

Monday - Levi’s Commuter 511 Slim Fit Jeans

Need to fit a morning exercise into your daily routine? Why not bike to work wearing your Levi’s Commuter 511 Slim Fit Jeans? With two percent Elastane for ease of movement, these jeans are water-resistant thanks to its NanoSphere coating. As with every design within the Levi’s Commuter Series, there is a reflective 3M Scotchlite on the interior cuff to help increase your visibility on the streets and special storage for your U-lock in the belt loops for when you’re riding.

Tuesday - Levi’s Trucker Jacket

Like 501 jeans, theTrucker Jacket is a style that never goes out of fashion. Pair it with a button-down dress shirt and tie or your perennial basic of white crew neck tee, the range of possibilities from semi-formal to causal is endless.

Wednesday - Levi’s 501 Original Fit Jeans

Happy Hump Day! Why not celebrate the mid-point of the workweek with the Granddaddy of them all: Levi’s 501 Original Fit Jeans. Dress it up or dress it down, you can never go wrong with this original work wear. So go ahead and throw a pair on.

Thursday - Levi’s 49ers Denim Varsity Trucker Jacket

Forget about the quarterly report or the latest revenue forecast. Instead, brush up on your Xs and Os as the new football season kicks off. So head down to the nearest sports bar after work and unwind among colleagues/friends. And if they quiz you about your favorite football team, simply show the patch on your Levi’s 49ers Denim Varsity Trucker Jacket.

Friday - Do-It-Yourself Levi’s 501 Cut-Off Denim Shorts

With the weekend just hours away, why not get an early start in DIY Levi’s 501 cut-off denim shorts? Push away the rigidness of workplace dress code with your own creativity: these do-it-yourself projects can take on any color, size and form of your liking. Best of all, you’re helping Mother Nature by recycling your old 501s in the process.