IKEA Catalog Ad Parodies Apple | Video

Author:
Updated:
Original:

With an interface 7.5-inches by 8-inches, an eternal battery life, and 328-pages of pre-installed content, unlike Apple devices, the new 2015 IKEA Catalog isn't a digital book; it's a "book book." Boasting many of the same features as their electronically advanced peers, the new catalog also comes with voice-activated security, is easily shareable, and comes with an incredibly simple bookmarking capability enabled by turning the page corners. Amazing. The creative and funny ad obviously pokes fun at Apple and comes out just ahead of their September 9th event where they are expected to reveal their new iPhone 6. Continue after the jump to meet "Chief Design Guru" Jorgen Eghammer and learn how you can get your hands on one.