As designer Rob Garcia grew up in Southern California, a childhood spent on the skateboard eventually morphed into college football, and all the while the importance of movement and competition was ingrained in his psyche. Years later those lessons are still there, as Garcia points out that hesitation can kill a brand, cutting short even the sort of headstrong momentum that his label EN NOIR has built over the last year and a half.
EN NOIR's Spring/Summer 2015 presentation rounded out New York Fashion Week at Chelsea Piers, surprising everyone by exhibiting none of the leather pieces that had won the label so many fans in the first place. Instead, there were jumpsuits, sweat shorts and quilted rider jackets, done up in a color palette limited almost entirely to black, grey and burgundy. Garcia, making good on his promise of progression, was doing so by exploring his SoCal sportswear and workwear roots.
The star-studded crowd, filled with notables including Nick Wooster, GQ editor-in-chief Jim Nelson and creative director Jim Moore plus NBA stars Russell Westbrook and J.R. Smith, seemed to appreciate the risks. As a smaller, more nimble label, EN NOIR is able to adapt, change and evolve, maintaining an underdog sensibility even as it continues to build an ever-growing legion of followers.
Produced by: Dan HwangPhotography by: SamAlive