Together with two-time Olympic gold medalist Mohamed "Mo" Farah and Oregon Ducks’ own Galen Rupp, Nike Running formally introduced its 2014 Nike Zoom Air Collection to the Greater China Region in Shanghai earlier this week. In anticipation of the upcoming 2014 Shanghai International Marathon, Chinese marathon runners Bai Xue, Wei Xiaojie and Wang Xueqin joined both Olympic medalists in a special media event, when they went in-depth about the benefits gained during their training regiments with Nike Zoom Air footwear.
Farah, the current title holder for the 10,000 meters and 5000 meters in Olympic, World and Europe competitions, who’s “go to model” was always the Nike Air Pegasus. But now with the new Nike Zoom Air Pegasus 31, his training routine intensified to where he could log 160 miles per week with ease. For Rupp, who won the 2012 Olympic silver medal for the 10,000 meters, the Nike Air Zoom Structure 18 became an instant favorite, though he’s still amazed on how light the shoe is. In fact, the goal for the new Nike Zoom Air footwear designs was to alleviate fatigue so athletes can run more, as explained by Kelsey Yonker, Nike Running’s Global Senior Product Line Manager for Footwear.
In addition to the Nike Zoom Air Pegasus 31 and Nike Air Zoom Structure 18, the collection also includes the new Nike Air Zoom Elite 7 and Nike Air Zoom Streak 5. All of which are available now through Nike store locations and authorized retailers worldwide. Meanwhile, Mo Farah and Galen Rupp will be making a special visit to Taiwan to support the budding distance running culture there.